Buff Baby turns Junior into a bench-pressin' body-builder! Your little one's curiosity will be piqued by the gentle rattle sound and natural hand-grips, while your sense of irony will be satisfied by watching Junior do 3 sets of 10. So...work it, baby! 5 1/2" x 2", no phthalates, no BPA, safe for baby.

FRED focuses on well-designed stuff that solves a problem, puts a smile on your face, and doesn’t cost a fortune. They maintain their own creative studio while working with talent from all over the world — England, Europe, Latin America, Israel, China, Turkey, Korea, Thailand — an ever-expanding list.