About Tattly: "Perhaps no company has done more to elevate temporary tattoos to wearable art than Tattly," - The New York Times At its start in 2011, Tina Roth-Eisenberg (aka @swissmiss) had no idea that turning working artists' designs into wearable art would cause such a stir. Frustrated with the cutesy designs her daughter would bring home from parties, she launched her own line featuring a selection of work by real artists and illustrators, who would get a generous cut of every sale. Every Tattly you buy is safe, printed with vegetable-based ink, and complies with FDA regulations.